Welcome to The Insurindex Podcast: Exploring the power of branding in specialty (re)insurance.
In today’s competitive specialty (re)insurance market, the role of branding has never been more pivotal. That’s why we’re thrilled to introduce The Insurindex Podcast, a series dedicated to uncovering how branding is shaping the future of our industry. Whether you’re a C-suite leader, marketing strategist, or industry practitioner, this series is your go-to resource for insights on how brand identity and innovative marketing strategies drive growth, differentiation, and success.
In our debut episode, our host Insurindex Managing Director David Melvin, dives into the London specialty market with Ben Bolton, Managing Director of Gracechurch, and Julian Steedman, Chairman and Managing Director of the Brandex Group. They explore the essence of brand in this unique market and unpack why it plays such a critical role in shaping perceptions, fostering relationships, and driving business outcomes.
